Gong, a global leader in revenue operating systems, didn't settle for "trained users." They wanted something more - outcome-driven education designed to move the metrics that matter: adoption, renewals, and expansion.

As Gong's product portfolio grew, so did the challenge. More roles, more segments, more use cases, more desired outcomes. The team needed to scale relevant learning without losing focus on what mattered most - product adoption.

So they built it. Onboarding, lifecycle learning, and certification programs that moved Gong from a training library to a customer education program with proven impact.

Results:

• 95% frequent-user conversion rate: Gong's onboarding program converts new users into frequent users at a 95% rate.
• 4x boost in daily product usage: Intentional training increased daily product usage by as much as 167% for individual users.
• 46% boost in team-wide activity: Users who complete Gong's certification program drive a 46% increase in team-wide activity.
• 4x growth in Academy participation: Gong scaled Academy participation from 1,000 to 4,000 learners per month.

Get the full story - download now and discover what customer education can unlock for your business.

Download the brief!