Customer training isn’t just a nice-to-have - it’s a proven way to drive revenue.

But here’s the real question: can you prove it? If not, you’re leaving money on the table and missing out on opportunities to grow your business.

Julie Cochrane, VP of Global Education Services at Charles River Development, shares how her team achieved an 80% upsell rate by bundling training with contracts and turning it into a scalable revenue stream. Alongside Alicia Fontaine, Sr. Director of Product Marketing at Thought Industries, they’ll break down actionable strategies to monetize training, prove its ROI, and position it as a key driver of business growth.

What You’ll Learn:

• 80% Upsell Rate? Here’s How. Find out how bundling training with contracts drives repeat business and boosts Customer Lifetime Value.
• When to Charge, How to Price. Learn smart strategies for monetizing training and why 65% of organizations are already doing it.
• Prove the ROI. Get the tools to connect training to retention, expansion, and advocacy—and show how it impacts the bottom line.

Watch Now:

This isn’t just another webinar—it’s a practical guide to making training work harder for your business. Learn how to monetize, measure, and maximize the value of customer education. Watch now and start making a real difference!

Watch On-Demand Now!